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HexaGroup has a dedicated team specialized in developing and implementing successful Online Marketing Plans. With over 15 years of experience promoting companies on the internet, HexaGroup has a strong/proven track record and offers the full gamut of Online Marketing Services:
- Strategy Development: HexaGroup understands how marketing and technologies work as part of a cohesive plan. We develop a comprehensive online marketing plan based on an in-depth knowledge of your objectives and customers.
- Search Engine Optimization: The goal of Search Engine Optimization is to promote the right keywords on each page of your website so that your web pages not only get indexed for these keywords but climb the rankings of the different search engines over time. We make sure that SEO is not an afterthought of website design: we start the optimization process in the Information Design phase and develop the right optimization strategy for your business.
- Pay per click Management: Pay per click advertising allows you to track and target customers unlike any other media. Unlike Search Engine Optimization, which takes time, results are immediate.
- Unmatched customer targeting
- Rapid results
- Unsurpassed targeting
- Measurable rate of return (typically higher than other media)
- Social Media Optimization or Web 2.0 is the newest tool of Online Marketers and is a vital component of today’s Online Marketing Plans. It is very much viral marketing on the internet: public relations via online communication technology such as blogs, forums, online news wire, community websites, social bookmarks…
- Affiliate Marketing: Think of Affiliate Networks as your online sales force. Affiliate Marketing is often overlooked as an online marketing tool but can be tremendous value for certain businesses.
- Email campaigns: Email marketing keeps you in the user’s eye and is a great tool to increase both 1st time and repeat visitors to your site. HexaGroup is experienced in both the marketing, creative and technical aspects of email messaging. We can assist you in creating email / newsletter content, developing visuals to improve click through rates and work with multiple email applications including HexaGroup Mail, a very powerful web-based mass email application. (www.hexagroupmail.com ).
- Online advertising: Unlike traditional advertising, rich media advertising is interactive and measurable. HexaGroup has created a number of online multimedia promotions and then crosslinked them to each other and to particular ad campaigns in order to measure responses to campaigns.
- Web Analytics: We do keyword analysis and then translate the findings into the lynchpin of a successful online marketing plan.
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