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Bo's Place asked HexaGroup to create a site that would help
the organization become more efficient specifically in three
essential areas: Development and fund raising, volunteer
administration, and provision of services to families who called
everyday looking for support after the death of a loved one.
Service to grieving families is the organization's highest priority.
Since their inception, many people called Bo's Place daily,
seeking help for family members dealing with the loss of a
family member. These calls were in addition to the plethora of
calls regarding volunteer opportunities or basic information
about the organization's services and the staff would often
become overwhelmed. The new site had to do something
to relieve the staff so they could deal with the most urgent
needs.
The new $7 million capital campaign also presented particular
challenges. Previous to the new site, Bo's Place development
staff had only an organizational brochure and staff-generated
handouts to present to potential donors. The original website
was that brochure in digital form. The development personnel
understood that an expertly designed website demonstrated
to potential donors the professional, serious intention of the
organization and it would also offer the fund raisers another
choice for promoting the organization. They requested that
the site provide potential donors with a secure, easy way to
make donations.
Volunteer management was a serious need for the organization.
Until the new site became live, management was done
via phone and email and was very labor intensive. Online
scheduling and volunteer application forms were seen as a
way to free staff to deal with the main mission of the organization - providing services for grieving families.
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