The Concept
To reinforce AerSale’s position as a global leader in the aviation aftermarket, HexaGroup concepted, scripted and produced a brand film inspired by augmented reality. Macro visuals — like cockpit displays, inflight service buttons and branded checklists — are reimagined with subtle twists to reflect AerSale’s brand pillars: expert guidance, quality assurance, financial stability and customer focus.
The Production
HexaGroup managed the project end-to-end, from creative development and custom videography to motion graphics, voiceover and post-production. Shot on location at AerSale facilities, the film showcases the company’s full range of integrated services, including aircraft and engine leasing, MRO, STC development and component repair. Thoughtful details — such as a napkin listing fleet management benefits and a boarding pass labeled “One-Stop Source, Non-Stop Service” — tie the message back to real-world operations. The final result is a fast-paced, visually engaging film that captures AerSale’s value from first flight to final flight—and leaves a lasting impression on customers around the world."
"Clarity at Every Altitude"
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