Identity update
A leading Houston-based commercial construction firm, O’Donnell Snider Construction was seeking a refreshed identity to help maintain its position at the forefront of a competitive market. After strategic workshops with key stakeholders, we spearheaded a complete identity refresh including logo, color story, fonts, imagery approach and tone. We developed in-depth brand guidelines to help the client’s internal team and vendors alike apply the new brand consistently and confidently. Then, we set out to launch the rebrand via a set of foundational deliverables — business cards, flyers, letterhead and, of course, a new website.
Turnkey website
HexaGroup designed and developed a turnkey website that applied the new brand visual and verbal identity while reflecting digital best practices. Across every page, the website reflects OSC’s commitment to excellence — through high-quality project portfolios, a comprehensive company story, in-depth safety information and more. We trained OSC’s team to manage and update the website’s content and have supported the client continually with maintenance as well as key expansions such as an improved Careers page.
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