Proven growth systems. Powered by HubSpot.

Most companies operate with silos clipping their wings. Marketing runs campaigns. Sales works deals. Service handles customers. Each function exists, but they don't fly together. When everything aligns, efficiency jumps.

We've built our Growth Engine to solve this. It's a system where branding, marketing, sales, and service work as one connected motion. HubSpot sits at the center because it connects every element: website performance, content distribution, lead nurturing, sales pipeline, and customer engagement all flow through a single source of truth. Without the right MarTech stack, it’s difficult to fully execute and optimize growth campaigns. That’s why HubSpot is our marketing automation platform of choice.

Take Flight
 
 
Explore-icon
Explore
Marketing Research & Diagnostics
Navigate
Navigate
Strategy & Creative Planning
Generate
Generate
Content Dev & Production
Integrate
Integrate
MarTech Enablement & Automation
Nurture
Nurture
Demand Gen & Customer Lifecycle
Elevate
Elevate
Customer Success Optimization

How HubSpot helps unlock growth

Marketing technology is critical to performance. The right martech stack connects your teams, reveals the customer journey, and scales with your business. At HexaGroup, we’re experts in leveraging marketing technology to enhance performance across the full marketing and sales lifecycle.

HubSpot is the gold standard. We’ve been using it for over a decade as a Platinum Partner because we’ve seen the results it delivers for our clients, and we’ve spent over a decade mastering the platform’s capabilities and translating them into real results for our clients.

5X

Average increase in qualified leads in the first year of partnership

20%

Reduction in marketing spend through strategic optimization and efficiency

50+

Long-term client relationships spanning five years or longer

20+

Years delivering award-winning digital marketing and HubSpot solutions

HUBSPOT PLATINUM PARTNER

What our Hubspot expertise means for your growth

When you partner with HexaGroup, you work with a team that HubSpot has validated as among its best. We have direct access to HubSpot's product teams, early releases of new features, and advanced training that keeps us ahead of the curve. Our consultants are HubSpot-certified across multiple specializations, including Marketing Hub and Sales Hub, as well as advanced automation and reporting.

We apply that expertise to your business challenges. Whether you are implementing HubSpot for the first time, migrating from another platform, or optimizing an existing setup that is not delivering, we bring the strategic thinking and execution to make your HubSpot investment pay off.

GOLDEN EGGS

HubSpot success in action

Our work speaks for itself. We’ve implemented and managed HubSpot for 50+ organizations, spanning startups, mid-market companies, and complex, multi-brand enterprises across industrial, energy, technology, and professional services sectors.

Some of our clients

Some ways we can help with HubSpot

hs-icon-1

Enterprise HubSpot rollouts

across multi-brand, multi–business-unit organizations, spanning Sales, Marketing, Content, Service, and eCommerce

hs-icon-2

HubSpot–Salesforce, Dynamics 365, and registration/event system integrations

supporting complex sales motions, event-led growth, and multi-touch attribution
hs-icon-3

ABM-driven HubSpot architectures

tailored to industrial, energy, and B2B technology markets
hs-icon-4

Campaign-level HubSpot implementations

supporting ABM and GTM initiatives, from account segmentation and orchestration to activation, events, and measurement

hs-icon-5

Enterprise-scale content, automation, and reporting,

enabling coordinated inbound, outbound, and event-driven growth

hs-icon-6

Complex website and digital ecosystems

integrated with HubSpot, including multi-domain, multilingual, role-based, and commerce-enabled experiences

Icon7

Startup and early-stage HubSpot programs

designed to demonstrate value quickly, validate traction, and prepare organizations to scale
hs-icon-8

Long-term HubSpot management and optimization

focused on continuous improvement

Our HubSpot capabilities 

Complete solutions across your brand, marketing, sales, and service ecosystem

HexaGroup delivers end-to-end HubSpot services that span the full spectrum of platform capabilities. We master all areas of HubSpot, leveraging the platform to automate and optimize our integrated campaigns.

How it all comes together

HubSpot implementation and configuration

Getting HubSpot right from the start determines everything that follows. We handle complete platform setup for both Marketing Hub and Sales Hub, architecting your portal structure, user permissions, and data organization to support your workflows. 

Marketing automation at scale 

We design and build automated marketing campaigns that attract, engage, and convert your ideal customers. 

HubSpot website development 

Your website is your most important marketing asset, and HubSpot CMS provides the foundation for growth-driven design. We build custom HubSpot websites that combine design with marketing intelligence. 

Marketing and sales integration 

HubSpot breaks down silos between marketing and sales. We architect the connections that make this happen. 

Custom HubSpot development

Standard HubSpot features are powerful, but your business has unique needs. We create custom solutions that extend HubSpot's capabilities to match your requirements. 

Integrated reporting and analytics

We build custom reporting dashboards that go beyond HubSpot's standard analytics to give you complete visibility into marketing and sales performance. 

HubSpot training and enablement 

HubSpot is most powerful when your team knows how to use it. We provide comprehensive training that transforms your team from HubSpot users into HubSpot experts. 

implementation
marketing-automatation
website-dev
sales-1
custom-hs
report
training
implementation

HubSpot implementation and configuration

Getting HubSpot right from the start determines everything that follows. We handle complete platform setup for both Marketing Hub and Sales Hub, architecting your portal structure, user permissions, and data organization to support your workflows. 

marketing-automatation

Marketing automation at scale 

We design and build automated marketing campaigns that attract, engage, and convert your ideal customers. 

website-dev

HubSpot website development 

Your website is your most important marketing asset, and HubSpot CMS provides the foundation for growth-driven design. We build custom HubSpot websites that combine design with marketing intelligence. 

sales-1

Marketing and sales integration 

HubSpot breaks down silos between marketing and sales. We architect the connections that make this happen. 

custom-hs

Custom HubSpot development

Standard HubSpot features are powerful, but your business has unique needs. We create custom solutions that extend HubSpot's capabilities to match your requirements. 

report

Integrated reporting and analytics

We build custom reporting dashboards that go beyond HubSpot's standard analytics to give you complete visibility into marketing and sales performance. 

training

HubSpot training and enablement 

HubSpot is most powerful when your team knows how to use it. We provide comprehensive training that transforms your team from HubSpot users into HubSpot experts. 

HUBSPOT INSIGHTS

Our insights on marketing technology

Dig Deeper

HubSpot's evolution and what it tells us about marketing

hubspot-insights

Discover how HubSpot transformed from a simple inbound marketing tool into the comprehensive platform that powers modern B2B marketing and sales.

Read More

Understanding HubSpot's LOOP methodology in less than 5 Minutes

hubspot-loop

Learn the framework that guides HubSpot's customer lifecycle management approach and how to apply it to your business.

Read more

Why choose inbound marketing

inbound-marketing

Discover the proven methodology that makes HubSpot effective and learn why inbound marketing delivers 5.9X more leads than traditional outbound approaches.

Keep Learning
nomah-zia

FROM THE HEX-FILES

Strategy is nothing without execution velocity

Adopting HubSpot is just the starting point. Nomah Zia breaks down how companies can accelerate digital transformation by focusing on execution velocity, moving from annual planning cycles to weekly iterations, from siloed tools to aligned teams, and from strategy documents to measurable results.

 

Hear the full conversation

WHY HEXAGROUP

The difference Platinum Partnership makes

Choosing a HubSpot partner is choosing a business partner. You are selecting a team that will shape your marketing and sales strategy for years to come. Here’s why we stand apart.
Meet the team
why-1-ico

We’re in the top tier

HubSpot Platinum Partner status puts us among the top 5% of partners worldwide. 

why-2

We’re a full-service growth partner

HexaGroup delivers everything in-house, including strategy, creative, technical development, content creation, analytics, and training. 
why-3

We bring proven industry expertise

Our 20-plus years of serving B2B companies prove we understand your market dynamics and buyer behaviors.

why-4

Our relationships last because we deliver

We’ve had more than 50 client relationships spanning five years or longer. 

why-5

We’ve been recognized for excellence

We’ve won multiple Davey, Crystal, Communicator, and AMA awards that recognize our creative and strategic work. 

why-6

We invest in innovation that gives you an edge

We were the first agency to bring digital marketing to the oilfield, and we continue pushing boundaries today. 

why-7

We know marketing technology inside and out

We know which tools complement HubSpot and how to build technology stacks that scale with your business. 
 Frequently Asked Questions 

Your HubSpot questions answered

What makes HubSpot Platinum Partner status important?

HubSpot's partner tier program recognizes agencies that implement the platform to the highest standards and deliver proven client success. Platinum status is reserved for the top tier of partners and is awarded based on monthly recurring revenue managed, client retention rates, platform engagement, and documented results. When you work with a Platinum Partner like HexaGroup, you work with a team that HubSpot has validated as among their best. We have direct access to HubSpot's product teams, early feature releases, advanced training, and dedicated support resources that standard partners don't receive. This translates to better implementations, faster problem resolution, and strategies informed by the latest platform capabilities.

Our capabilities
Do you work with companies new to HubSpot or those already using the platform?

Both. We help new HubSpot companies with complete implementation, strategic planning, and initial campaign development. We also work with companies that are already using HubSpot but are not seeing the results they expected. Often, these companies have the platform but lack the strategic expertise or internal resources to maximize it. We audit existing setups, identify optimization opportunities, and implement improvements that increase performance. Whether you are starting fresh or need to unlock more value from your existing investment, we have the experience to help.

How we’ve implemented HubSpot
How long does HubSpot implementation take?

Our implementation timeline depends on scope and complexity. A basic Marketing Hub implementation with standard workflows and template setup might take 4 to 6 weeks. Complete implementations involving both Marketing Hub and Sales Hub, custom integrations, data migration from multiple sources, and automation architecture require 8 to 12 weeks. We provide detailed project timelines during the discovery phase. Implementation is the beginning. Ongoing optimization and campaign management continue to ensure sustained results.

What industries do you specialize in?

We serve B2B companies across industries. Our HubSpot expertise and marketing methodology apply whether you are in finance, healthcare, real estate, professional services, or technology. That said, our roots run deep in energy, oil and gas, manufacturing, and industrial sectors. We know what content resonates with engineers and operators, and how to nurture enterprise sales cycles that span months.​​​​​​​​​​​​​​​​

Why working with a B2B agency is critical
Can you integrate HubSpot with our existing tech stack?

Yes. HubSpot's open API and integration ecosystem enable integration with business systems. We integrate HubSpot with CRMs such as Salesforce and Microsoft Dynamics, accounting platforms such as QuickBooks and Xero, analytics tools such as Google Analytics and Tableau, advertising platforms such as Google Ads and LinkedIn, and specialized industry software via custom API development. During discovery, we map your existing technology stack and architect integrations that ensure data flows across your business systems.

Why integrating sales and marketing matters
Do you provide ongoing support after implementation?

Yes. Implementation gets you started, but ongoing management, optimization, and strategic consultation drive long-term results. Our retainer-based partnerships include continuous campaign management, monthly performance reporting and analysis, data-driven optimization, strategic consultation as your business evolves, technical support and troubleshooting, and ongoing training for your team as HubSpot releases new features. HubSpot is a dynamic platform that releases updates. We stay ahead of these changes and ensure your setup takes advantage of new capabilities that could benefit your business.

How it works
What’s included in HubSpot training?

Our training programs are comprehensive and customized to your team's needs. Initial onboarding covers platform navigation, core features, and your configurations. We conduct role-specific training for marketers, salespeople, and administrators, ensuring each team member understands the features relevant to their work. Advanced workshops cover workflow automation, complex reporting, and campaign optimization. We document your custom setups, create internal guidelines for your organization, and provide ongoing training as new team members join or as HubSpot releases updates. The goal is team self-sufficiency.

How do you measure success?

We measure business outcomes. Standard metrics we track include lead volume and quality, conversion rates at each funnel stage, cost per lead and cost per customer acquisition, sales pipeline health and velocity, marketing-attributed revenue, and return on investment for both HubSpot platform costs and agency fees. We establish baseline metrics during discovery, set goals tied to your business objectives, and report progress monthly with full transparency. When we say our clients see an average 5X increase in leads, we track that across every engagement. Data-driven accountability is built into our process.

Explore real results
What is the difference between Marketing Hub and Sales Hub?

Marketing Hub focuses on attracting and converting strangers into qualified leads. Its core capabilities include blogging and SEO tools, social media management and publishing, email marketing and automation, landing page and form builders, lead capture and progressive profiling, lead nurturing workflows, and marketing analytics and reporting. Sales Hub focuses on converting leads into customers. Its capabilities include contact and company management, deal pipeline and tracking, email sequences and templates, meeting scheduling and task management, document sharing and tracking, calling and recording functionality, and sales analytics and forecasting. The power emerges when both hubs work together. Marketing identifies and nurtures leads, then hands qualified prospects to sales with complete context about their interests and interactions. We recommend both hubs for B2B companies with dedicated sales teams.

Understanding HubSpot’s LOOP methodology
Can you migrate our existing website to HubSpot?

Yes, website migration to HubSpot CMS is one of our core services. We handle complete site migrations, preserving your existing content, maintaining SEO authority through proper redirect mapping, upgrading design where needed, and ensuring the new HubSpot site is mobile-responsive and optimized for conversion. Migration includes transferring all pages, blog posts, and media assets; implementing a proper URL structure and 301 redirects to preserve search rankings; integrating forms and CTAs throughout the site; setting up HubSpot's blogging platform; and configuring analytics and tracking. The result is a website that looks better, performs better, and integrates with your marketing automation.

Case in point
Will you work with us if we’re not on HubSpot?

Yes. While HubSpot is our platform of choice for the reasons outlined above, we work with clients across all major marketing automation platforms. Our team includes Marketo certified professionals, and we have deep experience with Salesforce Marketing Cloud, Pardot, ActiveCampaign, and other enterprise martech solutions. We meet you where you are. If you’re committed to another platform, we bring the same strategic thinking and technical expertise to maximize your investment. If you are evaluating platforms, we provide honest guidance on which solution best fits your business model, budget, and growth goals. Our priority is your results.

RELATED RESOURCES

Continue learning about HubSpot and inbound marketing

Read now

Why Choose Inbound Marketing

inbound-2

Discover the proven methodology that makes HubSpot effective and learn why inbound marketing delivers 5.9X more leads than traditional outbound approaches.

Read More

HubSpot Implementation Success Stories

hg-work

Read how companies across the energy, manufacturing, and technology sectors transformed their marketing performance with HubSpot and HexaGroup partnership.

Explore

How Marketing Automation Takes Flight

hs-automatation

Learn how automation workflows attract prospects, nurture them, and convert them into customers at scale.

Learn more

Ready to maximize
your HubSpot investment?