The project
To help AerSale clearly communicate its full-scope capabilities, HexaGroup delivered a turnkey website redesign and build in HubSpot — streamlining content, improving structure and reinforcing the company’s role as a complete aviation aftermarket solutions provider. The new site puts clarity first, making it easy for visitors to understand what AerSale does at a glance — MRO Services, Aircraft & Engines Sales & Leasing, Parts Sales and Engineered Solutions.

Enhancing UX and storytelling
Built using modular design components, the site highlights each business division while showcasing how AerSale supports customers throughout the entire asset lifecycle. With rapid company growth came added complexity. The previous site had become difficult to manage and harder for users to navigate. This new build simplifies the experience, prioritizes clear messaging and allows for future expansion — without the clutter. From content strategy and UX to design and deployment, HexaGroup delivered a cohesive digital platform that matches AerSale’s operational excellence and makes staying in the air easier to understand than ever."

A platform for future marcom success
To support AerSale’s content and marketing needs, we built the website fully on HubSpot. This allowed the website to connect seamlessly with the client’s CRM, marketing and sales activities — all while providing robust analytics into page performance, CTAs, conversions, engagement and other key metrics. As an integrated hub, its website is poised to continue delivering value for years to come, even as the client’s marketing and content strategies evolve.
View the website
